XPLOAR

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What is Augmented Reality ?

Augmented Reality is a technology wherein digital data merges with our real world environment to bring to life a static printed image on a magazine, newspaper, packaging carton, or any other surface.

All this is possible thru your smart phone, tablet or the soon to be launched wearable devices.

Your printed brochure can now depict 3 dimensional models of your product; play videos associated with the products or showcase a focused detailed audio-video presentation to the person viewing the printed material. Even a visiting card can now ‘talk’ and convey a powerful message!

Digital content can be in any form: they could be animated models with graphics, 3D renditions, walkthrough presentations, corporate audio visual presentations, demonstrating products through videos, connectivity to the web….. All this happens seamlessly, giving you an amazing experience.

XPLOAR is a free to download App from Google PlayStore (for Android devices) or Apple App. Store for (for iPhone and iPad devices).

Download the XPLOAR app from Stores

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Getting started is a simple
3 step process
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About
XPLOAR
Crew member
Where can you use XPLOAR
Augmented Reality?
3 step process
  • Launch the application
  • Point the device at any image printed with the XPLOAR logo
  • Scan it and enjoy the experience!

Effectively XPLOAR is an application that allows you to link or “marry” print media to digital content.

This technology allows you to literally put a virtually enhanced product directly into the hands of customers and prospective users. This touch, discover and experiment experience is an exciting and interactive open communication with the reader. One that is bold, innovative, full of energy and gives you an edge as it conveys a well focused and structured message to its reader.

Now printed pages come ‘alive’ with content, images ‘talk’ to you, illustrations ‘interact’ with you and a static printed page becomes a powerful, dynamic tool to effectively communicate a message.

Besides the ability of demonstrating a product, the application connects to social media and allows sharing of videos .Itcan also collect responses & real time feedback allowing improved communication to the buyer as well as tailored solutions.

The combinationof XPLOAR along with printed material can guide your customers to find answers they are seeking whilst they view your product. With new generation mobile devices being made affordable for all, a revolution is around the corner in Augmented Media. Be the first to encash on this new medium as the first to embrace technology stand out as “innovators”.

About XPLOAR

XPLOAR is powered by Silverpoint Press Pvt. Ltd – One of India’s leading commercial printers established over the last 4 decades.

In its quest for continual innovation in print, with XPLOAR Silverpoint elevates print to yet another level.

With XPLOAR we open up a whole new world for you to discover. XPLOAR is the coming together of the print and digital worlds through Augmented Reality. XPLOAR helps print to deliver content more dynamically. XPLOAR through various avenues lets you interactwith print and makes it a memorable experience.

XPLOAR believes in offering you a variety of tools and supplementary services to make your Augmented Reality experience with interactive print enjoyable.

In the immediate future Augmented Reality will drive change globally as information flow & access increases with the advent of internet. People will expect, demand more and look forward to greater accessibility and convenience in their everyday lives.

XPLOAR Augmented Reality
The aim of Augmented Reality is to convey information and meaning to a real object or a place. It takes a real object or space as the base and incorporates technologies that add content and data to deepen a person’s understanding of that particular subject. Simply put, Augmented Reality can be used anywhere! It is a dynamic application that allows you to showcase anything you want easily and effectively. The list of possibilities is endless.
How does it work?
Augmented Reality is based image recognition.The instant you focus your smart phone or tablet or wearable device on the targeted image it recognizes the precoded information, links to our cloud servers and within seconds streams the information real-time. It is a process of overlaying artificial information about the environment and its objects into our real world. This artificial information could be in the form of 3D models, video, audio, graphics etc.,
  • Author

    60 million users across smartphones, tablets and smart glasses will utilize Augmented Reality apps in 2014; this number is expected to more than triple to 200 million unique users by 2018.

    Juniper Research

  • Author

    Enterprise applications with augmented reality elements are expected to account for the third-largest proportion of revenues by 2015.

    Juniper Research

  • Author

    Mobile augmented reality to generate 1.4 billion downloads by 2015 as major brands embrace the concept.

    Juniper Research

  • Author

    Market for augmented reality will reach $350 million during 2014 in the US alone.

    ABI Research

  • Author

    197 million augmented reality capable smartphones set to be in the global market in 2012.

    Juniper Research

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    BEL Live

    Watch Bajaj LIVE.

    Coming to Life with A Never Before LIVE!! experience with Augmented Reality.

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    Rajguru Live

    Rise’ has always been a befitting motto of us.

    With a legacy of close to two decades as the leading manufacturer and wholesaler of sarees all across the globe.

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    Landmark AR

    Augmented Reality Calendar for the 1st Time in India

    Landmark has this tendency to appreciate and inherit innovation consistently.

    View details
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    Nerolac nHance

    Nerolac nHance Augmented Reality Application.

    Nerolac nHance Augmented Reality Application.

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  • Image

    Rajguru Live

    Rise’ has always been a befitting motto of us.

    With a legacy of close to two decades as the leading manufacturer and wholesaler of sarees all across the globe.

    View details
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Advertising

XPLOAR makes advertising highly interesting and effective, by instantly engaging the customer to interact and communicate with the brand. The mix of real and digital world is right in the palm of your hand. You can view through your device a poster, magazine cover or package of a product and see a layer of information or a video streaming on the screen making it a fun experience and allowing you to make an informed choice of the product.

Education

Teachers and students can soar to new heights and chart untraveled paths through XPLOAR.

Every teacher and students alike would like to turn a boring educational process into an absorbing and interactive experience, which is what XPLOAR can do. Battles of the World Wars, the rise and fall of empires, rainforests, or even information about atoms and molecules can all come alive with 3D representations making everything so real and easy to understand. You can engage the students and keep interest levels high and alive at all times. This technology helps make complex things simple and easy-to-understand. The beauty of all this is that existing textbooks need not be changed. Using cutting edge technology interactive content can easily be added to the existing textbooks. It is again a simple matter of formulating thoughts and compiling data in digital form.

Travel & Tourism

XPLOAR though GPS apps can provide directions to tourists. Translations apps can help them read and interpret signboards and menus in foreign locations. Sightseeing apps can be built that provide location-based information. The tourists can walk thru historical sites and museums with key facts & figures presented on the screen of their smartphone or tablet.

Manufacturing

Before we do anything, we like to sit down together and find out more about you. We want you to tell us your story – of your company, your product and your audience.

E-Commerce

XPLOAR can provide complete preview of products and customization of options. For example, apparel / fashion stores can provide preview options through which buyers can actually see how a particular apparel design looks. By simply linking to the website it is now possible to purchase the product. This is the classic example of XPLOAR Augmented Reality driving sales!

  • To whom is XPLOAR useful ?

    XPLOAR is a platform for printing presses, publishing houses, print communication professionals, marketing agencies, advertising agencies, educational institutions’ corporate houses, advertisers, as well as individuals and entrepreneurs who would effectively like to make print more interactive through a smart phone or tablet.

    XPLOAR is a user friendly Augmented Reality browser developed for the print and publishing fraternity to enhance and empower the print media with digital content.It makes your print collaterals go that extra mile with slide shows, video presentations, social media connectivity and other innovative and interesting possibilities that can be integrated along with your printed material to run seamlessly and add the ‘wow’ factor.

     

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